What is the Maximum Sum Assured one can choose under individual term plan?

[SushantJindal]

I am working with a MNC and my annual salary is Rs. 10 lakh P.A . I have following queries -
1) What is the Maximum Sum Assured one can choose under individual term plan?
2) How it directly co-relate with salary? How much multiply is the sum assured with Yearly salary or Monthly salary?

3) Is it vary with case to case basis?

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